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Why the World Is Obsessed With Coldplay’s Jumbotron Affair Drama

Concert Kiss Cam Gone Wrong Why The World is Obsessed with the Coldplay Kiss Cam Story
Concert Kiss Cam Gone Wrong Why The World is Obsessed with the Coldplay Kiss Cam Story

Chris Martin of Coldplay.
Debra L Rothenberg/WireImage

In journalism, summer is often referred to as the “silly season.” With the government on break and celebrities off on vacation, news tends to slow down, making room for fluffy, quirky stories to make the rounds. This year has been no exception — who could have predicted that the biggest headlines would involve the CEO of a tech company caught cuddling on a jumbotron at a Coldplay concert?

If you haven’t been on social media this week (good for you), here’s a recap: On Wednesday evening during a Coldplay show at Boston’s Gillette Stadium, the jumbotron was scanning the excited crowd when it captured a seemingly loved-up couple, arms wrapped tightly around each other.

“Ohhh, look at these two,” gushed the band’s frontman, Chris Martin. But instead of basking in the moment, the duo instantly leapt apart. The woman covered her face with her hands; the man practically bolted. “Alright, come on, you’re OK,” Chris said, “Uh oh, what?” The crowd erupted in laughter.

Then Martin delivered the line heard around the world: “Either they’re having an affair or they’re very shy.”

Astronomer CEO and Employee Cuddling at Coldplay Concert Spark Meme Frenzy

Related: Alleged Astronomer Affair Sparks Meme Frenzy: See the Most Savage Posts

Coldplay’s “Kiss Cam” drama has taken hold of the internet — and social media users aren’t letting it go. For those who aren’t chronically online, let Us explain: Coldplay performed at Gillette Stadium in Foxborough, Massachusetts, on Wednesday, July 16, when frontman Chris Martin seemingly caught two attendees in a scandalous moment. The concertgoers — […]

Not long after the clip hit the internet, it went viral, and the two protagonists were identified as Andy Byron, the CEO of Astronomer, a software development company in New York, and the company’s head of HR, Kristin Cabot. They both appear to be married to other people. Just one day later, Byron’s name became the most popular trending Google term in America, with more than double the searches of the runner-up.

They are officially internet famous, and the memes began to flood in (my favorite being Nicole Kidman frantically trying to get the TV rights), making them the accidental main characters of the summer.

Concert Kiss Cam Gone Wrong Why The World is Obsessed with the Coldplay Kiss Cam Story
@calebu2/TMX

So, what makes their story so captivating? It reflects a lot about our society today and human nature as a whole. Life can feel overwhelming right now, with wars, economic struggles and societal divisions weighing heavily on us. In this context, we often seek a lighthearted escape. This story is funny, awkward, shocking and vaguely scandalous — the kind that lets us hit pause on global chaos and tune into some good old-fashioned drama.

Chris Martin Reacts to Jumbotron Seemingly Catching Astronomer CEO Andy Byron Affair 014

Related: Coldplay’s Chris Martin Reacts to Jumbotron Seemingly Exposing an Affair

Even Chris Martin was shook by what showed up on the jumbotron at a recent Coldplay concert. While performing at Gillette Stadium in Foxboro, Massachusetts, on Wednesday, July 16, the Grammy winner, 48, appeared caught off guard after two attendees were seemingly caught having an affair. “Whoa, look at these two. Alright, come on. You’re […]

It encapsulates all the elements of a great narrative: shock, surprise, humor, heartbreak, a possible villain and victim, a sprinkle of celebrity stardust and that universal fear of betrayal and humiliation. When you watch the clip, you can’t help but become an armchair detective, drawn into the unfolding saga and eager to uncover the truth behind it all. You feel part of the story, involved in discovering the truth and craving more information. For those few minutes, we enjoy the voyeurism that comes from the internet’s creepy 24/7 surveillance.

Plus, there’s that sweet sense of justice. As humans, we have an inherent desire for resolution, and the idea that two powerful individuals may have been caught having an affair in the cringiest of ways is oddly satisfying. Reporters are still trying to uncover the full story behind the camera-shy pair, but the gray area surrounding the exact nature of their relationship drives even deeper intrigue for those following along.

Like all good gossip, it comes with some teachable moments: If you’re caught doing something wrong, you should just brush it off, keep your cool and not overreact — the camera would surely have just moved past them if they had! And it may sound obvious, but if you’re going to canoodle with someone who isn’t your partner, maybe don’t do it at a sold-out concert … that’s just silly.