Justin Bieber’s love and affection for his family is on full display in his latest music project.
While celebrating the success of his seventh studio album Swag on Tuesday, August 5, the Grammy winner, 31, surprised fans by releasing the official music video for his new single, “Yukon.”
Shot and directed by Cole Bennett, the video offers a rare, intimate look at Justin’s life as a dad as he sets sail with his wife, Hailey Bieber, and their 11-month-old son, Jack.
While baby Jack’s face is hidden, cameras roll as both mom and dad snuggle with their child as they enjoy some fun in the sun.
Fans are also convinced that Justin is making a statement that his marriage to Hailey, 28, is strong as ever despite rumors to the contrary. Throughout the video, the pair — who got married in 2019 — displayed PDA in and out of the water.
“What would I do (What would I do?) / If I didn’t love you, babe?” Justin sings in the chorus. “What would I do if I didn’t lovе you, babe?”
After the video was released, Hailey seemingly expressed her support for the finished project when she shared the video to her Instagram Story and wrote “Yukon” with the saluting face emoji.
On July 11, Justin dropped his long-awaited seventh album, allowing Beliebers to listen to the project’s 21-song tracklist for the first time.
Hailey Bieber Justin Bieber/YouTube
“This is more of a personal project that Justin has been wanting to put out, almost like a mixtape,” a source told Us Weekly before the official release. “His label is planning a more traditional pop album for early next year.”
Swag marked Justin’s first studio album since Justice, which was released in March 2021 and featured hits such as “Peaches,” “Holy,” “Ghost” and “Anyone.”
While Justin has tried to stay focused on making music, his personal life has been the subject of many headlines.
He seemingly addressed any and all rumors about his marriage to Hailey in a series of new songs, including the 10th track titled “Walking Away.”
“So tell me why you’re throwing stones at my back / You know I’m defenseless,” he sings. “And, girl, we better stop before we say some s*** / We’ve been testing our patience / I think we better off if we just take a break / And remember what grace is.”
Later on in the track, Justin appears to confirm he isn’t giving up on his love story as he looks back on his vows.
“Baby, I ain’t walking away / You were my diamond / Gave you a ring / I made you a promise,” he sings. “I told you I’d change / It’s just human nature / These growing pains / And baby, I ain’t walking away.”
